Today we were given out typeset brief. We were each given a typeface to create a type set poser. I was given Gill Sans which, at first, I was slightly disappointed with as I felt it was rather boring looking typeface. When I started to research its creator, Eric Gill, I changed my mind. Eric Gill is an interesting character to say the least.
Influenced by Edward Johnstons iconic typeface designed for the Underground in 1913. Gill wasn’t all too satisfied with Johnstons typeface, so he set out to perfect it. Eric Gill was taught under Edward Johnston at London’s Central School of Arts and Craft. Gill later became Johnstons apprentice and close friend.
Today we were introduced to Hybography. Hybography is a phrase our tutor made up. if you hadn’t already guessed it is the combination of typefaces. I really like this idea of chopping up type and putting them back together, almost like a collage but with sections of type instead. here are some examples I found on the web.
Geometric: Closely based on geometric shapes, hence the name. Geometric letter forms are the most modern of sans serif type faces. Ref: http://www.noupe.com/essentials/icons-fonts/a-crash-course-in-typography-the-basics-of-type.html
Condensed: Condensed fonts are narrower versions of standard typefaces. Ref: http://desktoppub.about.com/od/glossary/g/Condensed-Fonts.htmRef: https://www.google.co.uk/search?q=Condensed+type&espv=2&biw=1520&bih=895&source=lnms&tbm=isch&sa=X&ved=0ahUKEwi0xISkqtLPAhVCfxoKHTizBDAQ_AUICCgB#imgrc=mUmy9AmA0STyGM%3A
Typography was the first subject we looked at. I really enjoy learning about fonts serifs and all things type. Typography is the “architecture of ideas”, or in simpler terms, how we communicate ideas.
The human race has always used symbols and images to communicate a number of different things. Cave paintings can range anything from, pictures of animals, or food as cavemen would have seen animals, to hand prints. Cavemen could’ve left these hand prints for a spiritual reason or simply just to say “I was here”. This point leads me on to typography as a “sculpting of experience”. Type can be used, in a number of different ways, to portray experience. I feel the hand prints are one of the first instances of this.
I have been to a cave painting just like this (might even be this one) in South Africa. The thing that struck me about putting my hand on this was, not about the original hand that made the mark, but the countless other human beings that have put there hands here. The fact that this single part of art had connected so many people. I find this thought utterly inspiring and would love to achieve something slimier in my works.
There are a number of things we learn from such young age that we forget we are even doing like leaving spaces. DoIreallyneedtoleavespaceswhenwriting? The way I have written this proves my point. The question reads “Do I really need to leave spaces when writing?”. It was actually easier for me to write with spaces than without. We must leave spaces to insure that writing is legible.
Punctuation is also very important for legibility. With punctuation we are able to show the end of a sentence with a full stop,or to show a question with a question mark. Punctuation is also important to show speech, lists, extra information and many other things.
Old Face: Old face type styles are characterised by little contrast between thick and thin strokes. Old face originates in the 16th & 17th century. Old face type styles have serifs. Ref: http://www.collinsdictionary.com/dictionary/english/old-face
Humanist: Humanist type styles are based on hand writing and can sometimes be referred to as ‘old style’.
Roman: Roman type is your bog standard type style, it is the alternate to italic. It is just normal type.
Italic: A form of type that slants up and to the right like this.